From the job.
To the page.
Rob Springer · Producer, course creator and the voice behind these Production Guides.
I’m Rob Springer, founder and executive producer of RS Media Group and Film Studios, a three-time Telly Award winner and the creator of CRUSH and Corporate Video Blueprint.
I still plan productions, work through bids and help clients turn an idea into a finished piece. These guides come from that work, including the decisions around the camera that can make a real difference to the job.
A proposal needs to explain why the approach makes sense. A price needs to cover the work you have promised. An agreement needs to help everyone understand what happens next. I want to make those decisions easier to work through, with clear examples you can use in your own production business.
Start with your next job
- Build the proposal content before you design the presentation.
- Calculate a day rate around your costs and responsibilities.
- Work through the business questions behind a production agreement.
You will also find practical ways to use AI to organize your thinking, check assumptions and improve a draft. Your experience, real examples and judgment give that work its value.
For the broader story, read my full profile. To go further into the systems I teach, explore CRUSH or Corporate Video Blueprint.
About these guides
Who writes the Production Guides?
Rob Springer writes Corporate Video Blueprint’s Production Guides for working video producers. His guidance draws on more than 25 years in production, with practical examples, clearly labeled hypothetical calculations and a producer’s judgment about AI-assisted work. Read Rob’s biography →
